About Our Get Into PR Course.
This PR training course, a module from our Business IT Diploma With Marketing & PR diploma course, provides your first step into the fast moving world of the marketing department and PR in particular.
To get the most out of this Public Relations course, you’ll need experience of using Windows, Word and PowerPoint to proficient level together with Publisher 2003. Some experience of using the Internet will also be useful.
You’ll need to invest approximately 10 study hours at Pitman Training London in either High Holborn or Notting Hill, or in our Manchester centre where you’ll cover 4 in-depth lessons.
What Is Covered.
- Lesson One: A definition of PR. The duties of a PR assistant.
- Lesson Two: The importance of a PR plan. Tips for writing a press release.
- Lesson Three: PR and the Internet. Ethics and the Law.
- Lesson Four: Exhibitions and other events. Feature articles.
Public Relations is a subset of marketing skills and is increasingly important in global markets.