Struggling to understand how to use SEO (Search Engine Optimisation) for your business?
This short online SEO course will teach you the basics in order for you to understand how you can use it to your advantage, and get your web pages and social media platforms more visible to potential clients.
SEO for Business is perfect for people at work who have had marketing responsibilities added to their role, and need to be up to speed with how to use SEO in the most proficient way.
At the end of the course, you’ll have an understanding of how SEO and search engines work and will be able to develop your marketing strategies to a new level.
Here’s what’s included in the course:
- What is SEO?
- How Search Engines work and the different Search Engines
- What are keywords?
- Using keywords in social media
- Choosing the right keywords and phrases for your website
- Analysis of competitor performance
- The benefits of link building
- Best practice SEO
To enrol or request a full course outline, just get in touch and we’ll be happy to help.
SEO for Business is an online course which takes around 4 hours of self-paced training to complete, although you do have 29 days to complete the course.
SEO for Business is so flexible, you can work on your own website and social media sites as you go through the course, taking your time to implement your new skills.
Full trainer support is provided if you have any questions or get stuck.
This is an online course so is available to study from home, however if you prefer, you are more than welcome to study at one of our training centres:
Who Should Take This Short SEO Course?
This online SEO course starts right from the beginning, explaining what Search Engine Optimisation is and why it’s important, before going in to how different search engines work and what they look for in a website in order to rank it highly.
So if you need to know the key points of SEO from scratch, this is the course for you.
It’s also designed for anyone who works in marketing or creating online content, either for websites or social media.
Similarly, PA’s, EA’s, Office Managers, Marketing Assistants and Entrepreneurs will find it useful if they are tasked with updating online content, as will those involved in PR and Event Management.
More Essential Digital Marketing Courses
SEO for Business is a module in our comprehensive Social Media for Business Diploma.
Other modules in this diploma include:
- Facebook for Business
- Twitter for Business
- LinkedIn for Business
- Google + for Business
- Social Media Strategy
- Video for Business
- Social Media For Business Award
Not sure which course is for you? Just get in touch with our Course Advisors for a free careers consultation.